blogs, hashtags, & ads, oh mY!

Doesn’t it seem like there’s always a course or program professing HOW to get more clients in our quest to crack open the marketing code?

Rampant google searches tell us to niche down even more, hire a copywriter, do google ads, network, write a blog and the clients will come.

They say: Make yourself visible.

HOW you define & approach marketing is incredibly important. For some folks, they approach it as being in visible in as many places and ways as possible.

What I’ve learned and what you need to realize is that marketing is not about getting your ideal clients attention. Sure, being visible obviously is necessary, but that’s not the end-all-be-all that converts a consultation to a client.

Marketing is about getting your ideal clients’ trust.

The kind of trust where your ideal client books a consultation on their first visit to your website.

The kind of trust where they are already 80% sure that they want to work with you before speaking to you.

The kind of trust where they are praying that you have availability before you connect.

No more selling. No more convincing on consultations. You’ll have 5 minutes left and they will say “How soon can I start?”

Am I the only one who salivates just thinking about that?

Think about it, we invest in services from people and companies that we trust. 

Statistics state that “You have to see or hear from someone 7 times before we consider buying or working with them.”

Every time I’ve read that, I sigh heavily. Ugh.

I don’t know about you, but I don’t want to have to post on social media multiple times a week EVERY week to possibly connect with my ideal clients for the first time. I also don’t want to be dependent on investing in ads for the life of my practice to keep it afloat. That’s profit that could be going in my pocket!

Don’t get me wrong! Those are helpful tools BUT if it’s not something you find easy or joyful to maintain consistently, you’re back at square one.

So how do you get client’s trust the first time they come across your name? That’s where my upcoming Masterclass comes in! I’m breaking down how I have consistently called in ideal full-fee paying clients through word-of-mouth referrals and organic marketing only.

This is why I’m so excited to share my experience of rebelling (and succeeding with consistent 5 Figure months) against most of the marketing “shoulds” inspiring my “Calling In Your Clients with Ease” Masterclass on May 25th at 1pmEST.

This Masterclass is focused on cultivating trust that continues to work for you while you sleep. I call it the passive trust strategy...yes similar to passive income!

I don’t believe that marketing has to be this hard calculus-like experimental equation. The system that you are going to learn is in alignment with one of my biggest values:

Anti-hustleism.

Yes I made that word up and I do not apologize😋

I’m not about that hustle life. I’m a fan of sitting, sleeping in, and often refer to myself as a lazy overachieving technology-deficient human. That’s not self-shade, just tea.

I love generous amounts of alone time & money, travel, painting abstract shit, making ratchet playlists and taking Wednesdays off for no damn reason.

I was able to do all of that as a result of this system. If you could get a flow of full-fee clients excited to work with and pay you, what would that open up space for in your life?

I want therapists everywhere to know that marketing can be easy for them too.

We don’t have to hustle in order to rest.

We don’t have to hustle in order to have financial security.

We don’t have to hustle to get our ideal clients.

I have cultivated a personalized formula that ANY therapist with ANY niche can apply immediately to begin calling in their clients. It’s not about being someone you’re not or learning a new skillset...it’s about using what you got! It’s about shining light on your genius and sharing it so YOUR people can find you!

If you want to know how you can organically AND strategically call in full fee clients that you are jazzed to work with, JOIN me in my upcoming LIVE Masterclass on May 25th, 2021 at 1pm EST (replay provided)!